If you don’t know already, Michelle Chubb, otherwise known as @indigenous_baddie, is a remarkable Indigenous social media influencer hailing from the Swampy Cree community.

With the mission of helping Indigenous entrepreneurs expand their reach, enhance brand recognition and achieve their business objectives while honouring Indigenous culture, this inspiring company is driving sustainable economic growth and making a lasting cultural impact.

New research released recently by the Canadian Marketing Association (CMA) found that nearly half (44 per cent) of marketers believe that age discrimination is tolerated in their workplaces more than other forms of discrimination.

In an era dominated by content consumption, YouTube continues to transform the media landscape and capture the attention of audiences across the globe.