If you don’t know already, Michelle Chubb, otherwise known as @indigenous_baddie, is a remarkable Indigenous social media influencer hailing from the Swampy Cree community.

In celebration of its 30th anniversary, Jackson Triggs recently unveiled a fresh new look that pays homage to its rich heritage while embracing its exciting future.

Annual list recognizes Canadian educators who have contributed significantly to the success of students and their school’s educational space.

A common complaint from human beings everywhere is simply the fear of being overlooked or forgotten. So it stands to reason that few of us are immune to the effects of praise from bosses, colleagues and corporations, even if short-lived. But are plaques, trophies and merit badges what we seek, or something a bit more substantive?

Today In Digital Marketing is a daily podcast and daily newsletter showcasing the latest in marketing trends and updates. This week, Tod touches on news from Google, Meta and TikTok.

With the mission of helping Indigenous entrepreneurs expand their reach, enhance brand recognition and achieve their business objectives while honouring Indigenous culture, this inspiring company is driving sustainable economic growth and making a lasting cultural impact.

A new non-profit is launching with the goal of uplifting marginalized voices in creative fields. Opening its doors in fall 2022, The Creative Ladder aims to help “discover and elevate the talent of the future” by providing up-and-coming talent from all backgrounds access to industry mentorship, training and career-building support.

New research released recently by the Canadian Marketing Association (CMA) found that nearly half (44 per cent) of marketers believe that age discrimination is tolerated in their workplaces more than other forms of discrimination.

It feels like we’re at a crossroads right now when it comes to digital marketing, or at least the ad business. If you’ve been buying a decent volume of media recently, you’ve likely noticed that the numbers are looking really promising right now - I have good news, bad news, and an optimistic take:

Finding authenticity through philanthropic branding. What does this mean? What is authentic philanthropy? And how can we ensure we’re never labelled as unauthentic philanthropists? Can we say that one brand’s philanthropic work is more authentic, more genuine than another brand's?

Today In Digital Marketing is a daily podcast and daily newsletter showcasing the latest in marketing trends and updates.

The digital marketing industry is in a constant state of flux, meaning marketers must stay up-to-date with the latest skills, tools and trends. To gain a glimpse into the future of digital marketing skills training, we interviewed four esteemed tech leaders who shared their predictions. 

In an era dominated by content consumption, YouTube continues to transform the media landscape and capture the attention of audiences across the globe. 

It’s time for companies from all industries to have a clear understanding of PR. This includes what PR means to companies in 2023, why it is a brilliant investment, and the substantial value and return on investment that it provides when done with an experienced, dedicated, and passionate professional over a period of at least six-twelve months.

Last night, as I was waiting for the series finale of Succession (incredible ending btw), it’s as if the TV-programming Gods knew I had been working on this Meta update, because the random channel I was watching in the meantime served up The Social Network movie.

Today In Digital Marketing is a daily podcast and daily newsletter showcasing the latest in marketing trends and updates.

We are squarely in the middle of the biggest hype cycle since the cultural phenomenon that was Wordle, so if it’s been tough to keep up with the world of AI, you’re not alone. This week we’re bringing you a rundown of what’s happening, and specifically, how those happenings might be useful in your work right now.

Today In Digital Marketing is a daily podcast and daily newsletter showcasing the latest in marketing trends and updates.

RTOWN, a Vancouver-based performance marketing agency, recently announced its acquisition of the assets of Mintent Digital Agency, a full-service agency based in Vancouver and the Greater Toronto Area.