In this episode of Marketing News Canada, Ted Lau chats with Natasha Jung, Founder & CEO of Cold Tea Collective, about:

• How to curate stories for Asian audiences

• The model minority myth

• The future of marketing with AI and the ethical questions we have to answer

In this episode of Marketing News Canada, Ted Lau chats with Bruce Qi, Founder of Launchpad Technologies, about:

• The importance of “your people” when it comes to messaging and marketing

• Tips on how to set meeting rhythms to ensure marketers and other members of the organization stay in sync

• How to pivot an organization and keep marketing agile

In this episode of Marketing News Canada, Ted Lau chats with Katrina German, CEO & Founder of EthicalDigital.ca, about:

• Social Media Marketing, it’s effects on mental health, and what we can do about it

• How to help Indigenous women get into the technology space

• And more!

In this episode of Marketing News Canada, Darian Kovacs chats with Jacqueline Simpson, Global Brand Director at Destination BC, about:

• Jacqueline’s journey to her current position with Destination BC

• Volunteering for the BC Chapter of the American Marketing Association

• Recent trends and changes in marketing

• And more!

In this episode of Marketing News Canada, Darian Kovacs chats with Author, Stephen Shedletzky, about:

• His new book: Speak-Up Culture: When Leaders Truly Listen, People Step Up

• The pillars of Speak-Up Culture

• How leaders can foster Speak-Up Culture within their organization

• And more!

In this episode of Marketing News Canada, Chris Penner chats with Jodi Kasten, Managing Director at Indeed Canada about:

• Jodi’s role with Indeed Canada

• Indeed Canada’s new framework and how it benefits employers

• What employers can do to get better qualified candidates

• What job-seekers can do to find more well-suited jobs

In this episode of Marketing News Canada, Sydney Vardja chats with Xavier Mufraggi, CEO of SVN International, about:

• How Xavier started out in marketing at Kraft Foods

• His move to SVN International, a commercial real estate firm

• Xavier’s advice for CEOs and being successful in business

• And more!

In this episode of Marketing News Canada, Darian Kovacs chats with Shani Gwin, Founder of pipikwan pehtakwan about:

• How the business got its name and the meaning behind it

• The work pipikwan pehtakwan did with The Juno Awards of 2023

• Why Shani started pipikwan pehtakwan and the type of work they do for their Indigenous and non-Indigenous clients

• And more!

In this episode of Marketing News Canada, Darian Kovacs chats with AJ Tibando, Co-Founder and Chief Strategy Officer at Palette Skills about:

• What “upskilling” is

• The origin of Palette Skills and their SalesCamp program

• And more!

In this episode of Marketing News Canada, Darian Kovacs chats with Bryan Segal, Senior Vice President at Comscore about:

• What Comscore does in Canada and globally

• How Comscore is different from other business performance measurement tools

• The Interactive Advertising Bureau (IAB) of Canada

• Bryan’s journey into marketing

• And more!

In this episode of Marketing News Canada, Darian Kovacs chats with Jody Anderson, Strategy & Partnerships Advisor at First Nations Finance Authority about:

• What the First Nations Finance Authority does for Indigenous communities in Canada

• Inspiring success stories in Indigenous communities

• “Let’s Bond” - the FNFA Podcast

• Future hopes for the First Nations Finance Authority

In this episode of Marketing News Canada, Darian Kovacs chats with Saul Klein, the Dean and Professor of International Business at the Gustavson School of Business - University of Victoria, about: the newly updated Gustavson Brand Trust Index, top ten trusted brands for this year, least trusted brands for this year, how brands can become most trusted by consumers, and predictions for next year’s Index.

In this episode of Marketing News Canada, Darian Kovacs chats with Seth Godin about:

• His new book, The Song of Significance

• Unique places to find inspiration

• The differences between leadership and management

In this episode of Marketing News Canada, Ted Lau chats with Panos Siozos from LearnWorlds about:

• How LearnWorlds is changing how companies learn online

• Using bootstrap marketing to grow a company to a global powerhouse servicing 130 countries

• AI disruption and what's next for learning and humanity

• The most unique online course offered on LearnWorlds!

In this episode of Marketing News Canada, Darian Kovacs hosts a special MNC event. The episode is the recording of a live virtual event titled How I Got a Job in Digital Marketing. This event featured valuable insights from marketing industry experts. Guests shared their stories of how they ended up in marketing and how they climbed the ladder to success.

In this episode of Marketing News Canada, Ted Lau chats with Kris Hodgson-Bright from Lethbridge College & Camina Weasel Moccasin from Galt Museum about:

• How this project tells Indigenous stories differently than the past

• Tips for Marketing Researchers when working with Indigenous Communities

• Why this project is important on local, provincial and national levels

In this episode of Marketing News Canada, Darian Kovacs chats with Saul Klein, the Dean and Professor of International Business at the Gustavson School of Business - University of Victoria, about: the Gustavson Brand Trust Index How people develop trust in brands, what Saul expects to see for this year’s study, and how brands can gain trust with their consumers.

In this episode of Marketing News Canada, Darian Kovacs chats with Steven Vanloffeld the founder and CEO of eSupply Canada about: how Steven started eSupply Canada to drive revenue to the Indigenous community, qualities that leaders should have, eSupply’s future development program that supports Indigenous youth, and what motivates Steven as a business owner.

In this episode of Marketing News Canada, Darian Kovacs chats with Shirley Lichti, from Wilfrid Laurier University about: How Shirley ended up teaching marketing at Wilfrid Laurier University and co-authoring a marketing textbook, the marketing textbook - it’s focus on sustainability and Canadian stories and the trends and changes Shirley sees in marketing education. 

In this episode of Marketing News Canada, Darian Kovacs chats with Michael Rodenburgh, the Executive VP of Ipsos, about: Michael’s beginning in political science studies and transition to market research, surveying to understand consumer needs and decisions, and how AI could change how we do market research.