Bryan Segal (Comscore)

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In this episode of Marketing News Canada, Darian Kovacs chats with Bryan Segal, Senior Vice President at Comscore about:

  • What Comscore does in Canada and globally

  • How Comscore is different from other business performance measurement tools

  • The Interactive Advertising Bureau (IAB) of Canada

  • Bryan’s journey into marketing

  • And more!


Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

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Jody Anderson (First Nations Finance Authority)