DIGITAL MARKETING & PR PODCAST
Welcome to Marketing News Canada, the podcast exploring how marketing happens across Canada.
Produced by Canada’s largest marketing conference series, SocialNext, we feature candid conversations with marketers, founders, and thought leaders, recorded both live at our events and through one-on-one interviews across the country.
From bold campaigns to community-driven brands, every episode celebrates the ideas, people, and stories shaping Canadian marketing.
Adam Brayford (Bananatag)
In this episode of Marketing News Canada, Ted Lau interviews Adam Brayford, Director of Global Internal Communications at Bananatag. Listen now.
Yen Conrod Tran (Pinterest)
Yen & Darian chat about the social media giant, Pinterest. Yen shares how brands can use Pinterest for both Organic and Paid perspectives. Read more.
Ingrid Enriquez-Donissaint (Tam-Tam/TBWA)
In this episode of Marketing News Canada, Antoine Bonicalzi interviews Ingrid Enriquez-Donissaint, director of strategic planning for tam-tam/tbwa.
Tanis Parenteau (Actress, Producer)
On this episode of Marketing News Canada, Shelley McArthur Everett interviews Tanis Parenteau, actress and producer. Listen to the episode now.
Sara Goldvine (BC Housing)
Ted and Sara chat about her work with BC Housing. Sara believes the secret to communication is when you have very different perspectives in the room. She shares the meaning behind #MotherhoodPenalty and the changes in Communications.
Charlotte Norman (Canva)
Darian and Charlotte sit down and discuss Canva, a graphic design platform, to create social media graphics, presentations, documents & other visual content.
Grace Ayoub (Accenture)
Ted and Grace discuss working at Accenture and Accenture's Life Reimagined Report. She shares what has changed in consumer behaviour during the pandemic.
Marc Schenker (The Glorious Company)
On this episode of Marketing News Canada, Darian Kovacs interviews Marc Schenker, founder of The Glorious Company. Darian and Marc discuss the various ways that content can be used to drive SEO performance and in return, how the SEO performance drives the content.
Stacey Kelly (Executive Producer)
On this episode of Marketing News Canada, Ted Lau interviews Stacey Kelly, a seasoned executive producer/director for TV & digital. Listen now.
Ken Fitzpatrick (Digital Marketing Institute)
Darian and Ken discuss the importance of proper digital marketing training and the increased expectations for training. Ken shares why credentials matter.
Crystal King (Hubspot Academy)
Ted and Crystal talk about Crystal’s role, teaching at Hubspot Academy. Crystal share’s how social media marketing has changed over the years. Read more.
MNC X Hootsuite - Social Trends 2022 - Discussion Panel
The moment you have been waiting for, Hootsuite's #SocialTrends2022 have arrived! These social trends are a great way to stay on the pulse of social media and elevate your brand presence! @Hootsuite has put together this list of expected trends for SOCIAL PLATFORM in 2022.
Tegh Singh Bedi (Hipcamp)
Daryl and Tegh discuss Tegh’s career journey as an entrepreneur, raised in a family of entrepreneurs. Tegh recalls his passion for marketplace businesses.
Justine Jordan (Wildbit)
Ted and Justine discuss the importance of email marketing and the evolution of email marketing campaigns. Justine believes in a people-first work culture, which is why Wildbit uses the four-day workweek structure. Justine explains how this works for the company.
Lisa Mack (Telus)
In this interview, Darian and Lisa chat about TELUS and the company's role with Corporate Social Responsibility (CSR). Listen to the episode now.
Kris Hodgson-Bright (Lethbridge College)
Ted chats with Kris about his role as an instructor and what it has been like to teach during the pandemic. He actually started his career in news media.
Janet Bannister (Real Ventures)
Darian & Janet discuss working in the Canadian Tech industry & the tech ecosystem growth in Canada. Janet shares her story and history of Real Ventures.
Jack Newton (Clio)
Darian and Jack start the interview by discussing the awesomeness of Cillo, a cloud-based legal software company. Visit Marketing News Canada to read more.
Hanson Lok (Lux Insights)
Ted and Hanson share a discussion, looking at the evolution of market research. This research, Hanson says, is integral to marketing and business growth.
Tom Goodwin (All We Have Is Now)
Tom and Darian discuss what disruption means for Canadian Marketers today. Tom explains the various ways brands and agencies can push the envelope.