A new non-profit is launching with the goal of uplifting marginalized voices in creative fields. Opening its doors in fall 2022, The Creative Ladder aims to help “discover and elevate the talent of the future” by providing up-and-coming talent from all backgrounds access to industry mentorship, training and career-building support.

It feels like we’re at a crossroads right now when it comes to digital marketing, or at least the ad business. If you’ve been buying a decent volume of media recently, you’ve likely noticed that the numbers are looking really promising right now - I have good news, bad news, and an optimistic take:

Today In Digital Marketing is a daily podcast and daily newsletter showcasing the latest in marketing trends and updates.

Today In Digital Marketing is a daily podcast and daily newsletter showcasing the latest in marketing trends and updates.

This week Junction's wrapping up several really interesting a projects with even more fascinating businesses, so I couldn't help but use this space to share some of the things we've learned from working with them, because I believe these lessons can apply to just about everyone.

This week Google released two announcements about Google Ads and Google Search. If you haven’t already, it’s time you catch up with the latest news from the world's most popular search engine. Let’s dive in.

The recent announcement of Nordstrom’s departure from Canada has sparked conversation around what American retailers need to consider when playing in the Canadian market.

A funny thing happens when the big budget brands start to tighten their wallets: Ad platforms compete for their business, which leads to innovations that give us all exciting new options to explore.Through the finance-fuelled 2020-2022 economies, times were good for platforms like Google and Facebook.

Each year we do a recap of the big game because it serves as an effective State of the Union for marketing & advertising. Read more.

Marketing is a funny industry. Much of what we talk about often boils down to marketers marketing their marketing to other marketers—jockeying for industry recognition, loading on buzzwords, and spinning a story—marinating in our self-aggrandizement.

FACEBOOK CROSSED 2 BILLION USERS, AND REELS ARE UP 20%

I don't know who needs to hear this, but Facebook is still a really big deal.

Everyone knows the feeling: you’ve got a whirlwind of creative ideas flowing mentally, but the second it’s time to start writing, you draw a blank.

Publicis Media Canada, the Canadian subdivision of the leading global media company, is proud to share the success of the third edition of its support program for small business owners in the Greater Toronto Area. The program, which provides out-of-home support to small business owners in the Greater Toronto Area, with a focus on BIPOC or female-owned shops,

The internet is inherently ever-changing, and we can expect to see several new design trends that will reshape the way websites look and function.

Email marketing can either be a challenge that you set and forget, or can be a channel that drives significant business growth through evolving A/B tests. 

Tod touches on: Hacking the Algorithms With Intentional Errors, Google’s Ad Revenue Slides, Did Bing's New AI Search Engine Just Leak?, and more.

Sometimes the digital space can feel like Groundhog Day, and I've lost count of how many times we've been through this same cycle. Read more.

Today In Digital Marketing is a daily podcast and daily newsletter showcasing the latest in marketing trends and updates. This week, Tod touches on: “Call It a Comeback!” — Meta, Twitter: WTF is “Verified Views”?!, Instagram Tests Lead Forms, Me at the Zoo” is Still the Oldest YouTube Video.

Today we feature a round-up of some big events and recent industry happenings. Humber Launches 'BRING IT' - a New Enrollment Campaign, Art Walk launches at two Toronto locations, Reddit Expands Senior Leadership Team, GoDaddy Shows New Data for Canadian Businesses.

For decades, Calgary has been known for its contributions to Canada’s energy sector. The late 1990s ushered in the heyday of the oil and gas boom, an economic turning point that has shaped the city’s identity. But it wasn’t always that way;