DIGITAL MARKETING & PR PODCAST
Welcome to Marketing News Canada, the podcast exploring how marketing happens across Canada.
Produced by Canada’s largest marketing conference series, SocialNext, we feature candid conversations with marketers, founders, and thought leaders, recorded both live at our events and through one-on-one interviews across the country.
From bold campaigns to community-driven brands, every episode celebrates the ideas, people, and stories shaping Canadian marketing.
Shane Gibson (The Professional Sales Academy)
In this episode of Marketing News Canada, Chris Penner, Jelly Academy’s Operations Manager, talks to Shane Gibson from the Professional Sales Academy about: how Shane ended up becoming a sales professional, the differences between B2B selling and B2C selling, utilizing social selling, misconceptions about being a sales professional and shane’s advice for people wanting to get into B2B sales.