PR Fresh Hits Jan 17, 2022

LOVE CHILD ORGANICS Initiates Support for Canadian Families Facing Food Security Issues, Particularly Those Impacted by the Recent COVID Shutdowns

LOVE CHILD ORGANICS is a Canadian food company that focuses on improving the health of young children. They have launched a fund to support young families that have been impacted in recent announcements of additional shutdowns and school closures across many provinces. 

To action, LOVE CHILD ORGANICS is donating 30,000 pouches of their 100% organic fruit and vegetable puree products for infants and toddlers to the Daily Bread Food Bank for distribution to other food programs. Additionally, to further support various households, they will be donating $5.00 of every purchase online from its store during the month of January to Daily Bread Food Bank to help the families who require additional food security during this difficult time.

Brittany Compton, President of LOVE CHILD ORGANICS, expresses that Canadian communities have heavily impacted families with young children. Including many younger parents who are trying to juggle working at home or not being able to work at all. LOVE CHILD ORGANICS strive to relieve the financial pressure on these households and to improve the well being of these families. 

7-Eleven Canada Brings Inclusivity to Flexitarians With the New Lightlife Plant-Based Chick’n Tenders 

7-Eleven Canada introduces the first-to-market Lightlife Plant-based Chick'n Tenders to Canadian flexitarians. Now available in more than 600 stores across the country, this will give convenience to busy Canadians the option to eat healthy on-the-go whenever they want without sacrificing the quality and taste. 

A contribution to this launch is from consumers’ ever-changing preferences and the increase of flexitarians. This allows vegans or new plant-curious eaters, customers to come together and enjoy a delicious healthy option.

Norman Hower, VP, and GM of 7-Eleven Canada, expresses that they are proud to partner with the Lightlife team on this first-to-market product that tastes great and checks all the boxes of plant-based. He recognizes the change in Canadians' tastes and 7-Eleven Canada is here in the neighbourhood to provide what consumers want.  Hower additionally mentions that, “Lightlife® Plant-based Chick'n Tenders are available 24/7 in 7-Eleven stores across Canada and can also be delivered through 7NOW or on marketplace apps SkipTheDishes, Uber Eats, and DoorDash." 

For more information, please visit 7-eleven.ca/menu/healthy-to-go.


Written by Crystal Kwon, principal at front+centre - a PR firm for challenger brands. If you want your work featured, email hi@frontandcentre.co

Previous
Previous

Podcast Listening in Canada: Who's Doing It and How Often?

Next
Next

Zenith Media Agency: Reimagining ROI for Brands