Normand Miron (Canada Post)

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French:  Dans cet épisode, Antoine s'entretient avec Normand Miron, chargé de rédaction marketing chez Poste Canada. En relatant son impressionnant parcours, Normand nous parle des débuts du web, de sa transition de la publicité traditionnelle vers le numérique et de la démocratisation des communications grâce à l'internet. Selon lui, l'un des défis actuels des marques et des agences est la dévirtualisation et l'humanisation de la relation client. Écoutez l'entrevue pour en apprendre davantage.

English: In this episode, Antoine talks with Normand Miron, Managing Writer-Editor (Marketing) at Canada Post. Recounting his impressive journey, Normand tells us about the beginnings of the web, his transition from traditional advertising to digital and the democratization of communications thanks to the Internet. According to him, one of the current challenges for brands and agencies is the devirtualization and humanization of the customer relationship. Listen to the interview to learn more.

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