Kristina Covello Garcia (Hyundai)
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In this episode of Marketing News Canada, Daryl Louie interviews Kristina Covello Garcia, the Marketing Communications National Manager at Hyundai Auto Canada Corp.
Daryl and Kristina talk about her unique and unorthodox rise to her current marketing position at Hyundai. Kristina shares the future of driving and what priorities the company's audience has when it comes to communicating company values. It is her goal to redefine what Hyundai means to the Canadian audience.
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