GoDaddy Spotlights Small Businesses in 'Unstoppable' Campaign
In celebration of small business owners, GoDaddy Canada has launched a campaign to highlight the unstoppable spirit of small business owners. The new campaign features three Canadian small business owners who have overcome obstacles and aims to inspire other entrepreneurs to “Don’t Stop Being Unstoppable.”
Part two of the Unstoppable campaign, which features Canada’s fastest man and six-time Olympic medalist Andre De Grasse, comes during a new wave of the COVID-19 pandemic with further tightening of public health measures, impacting businesses who have struggled to stay afloat over the last 22 months.
Following the success of last year’s campaign, GoDaddy wanted to continue celebrating small business owners by making them the stars of the campaign.
Dr. Dev Vohra, Jasmine Branderhorst and Harpreet Banwait are GoDaddy customers who use GoDaddy to grow their business. The campaign features GoDaddy’s suite of products and services, including its Website Builder, which enables all comfort levels to reach their goals online.
The campaign is live on TV, Out of Home and social. It was led by North Strategic on PR and social, JP\TBWA on creative strategy and Wavemaker on media buying. Check out the full ad spot here.