Chatter That Matters: Aaron Starkman - Rethinking Creativity (Podcast Highlight)

How many of the world's creative thinkers - our songwriters, poets, comedians, and artists began life escaping from the reality of their life? Tony Chapman, host of the Chatter That Matters Podcast, interviewed Aaron Starkman, one of the top 100 Creative Minds in Advertising and the Chief Creative Officer of Rethink, a Canadian Agency that is recognized as the best in the world.

In this episode, Aaron takes us inside their agency, how their C.R.A.F.T.S process is part of their secret sauce, and shares his journey from a challenging childhood to rising to the top while offering insights into the creative process and why processing it matters to one's life and livelihood.

Highlights of This Episode:

  • Uncovering the Creative Process: Explore the unique strategies that have propelled Rethink to the top of the advertising world.

  • From Trauma to Triumph: Learn how Aaron’s early experiences shaped his resilience and fostered his creativity.

  • Mental Health and Personal Growth: Aaron’s candid story about overcoming anxiety and what he had to do to find peace and clarity.

  • The Power of Insights: Discover the importance of seeing what others might overlook.

  • Setting the Conditions for Success: Understand how a process-driven approach leads to remarkable outcomes.

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