Gah-Yee Won (Intuit)
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In this episode of Marketing News Canada, Darian Kovacs interviews Gah-Yee Won, Head of Media Innovation and Growth Marketing at Intuit.
Darian and Gah-Yee discuss her role at Intuit, where she is responsible for developing the full Growth Marketing and media strategy of the TurboTax organization. Gah-Yee shares her perspective on the client side versus the agency side, as well as ways we can elevate diversity in marketing and advertising. She also shares information about her volunteer work with the IAB.
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