Canada’s Top Platform for Marketing News, Insights, and Industry Leaders

Latest Episodes

Episodes
Rachel Osavitsky-Baker (Stantec)
Rachel Osavitsky-Baker (Stantec)
Karen Leggett (Manulife)
Karen Leggett (Manulife)
Geoffrey Blanc (Cyberimpact)
Geoffrey Blanc (Cyberimpact)
Nadia Niccoli (Diageo Canada)
Nadia Niccoli (Diageo Canada)
Stephen Kiely (dentsu Canada)
Stephen Kiely (dentsu Canada)
Anick Beaulieu (C2 Montréal)
Anick Beaulieu (C2 Montréal)
Alex Nazarevich (Unbounce)
Alex Nazarevich (Unbounce)
Guy Kawasaki (Author)
Guy Kawasaki (Author)
Mary DePaoli (Marketing Hall of Fame Inductee)
Mary DePaoli (Marketing Hall of Fame Inductee)
Helen Kontozopoulos (ODAIA)
Helen Kontozopoulos (ODAIA)
Jessica Jensen (Indeed)
Jessica Jensen (Indeed)
Judy Lewis + Deborah Weinstein (Marketing Hall of Fame Inductees)
Judy Lewis + Deborah Weinstein (Marketing Hall of Fame Inductees)
Patrick Chandler (FightCamp)
Patrick Chandler (FightCamp)
Lucas Béland (Goloot)
Lucas Béland (Goloot)
Matthew Tsang (AndHumanity)
Matthew Tsang (AndHumanity)
Leticia Manzanares (Return-It)
Leticia Manzanares (Return-It)
Liz Geraghty (Wendy’s)
Liz Geraghty (Wendy’s)
Eric Morris (Google Canada)
Eric Morris (Google Canada)
Christie Horsman (Thinkific)
Christie Horsman (Thinkific)
Paul Briggs (eMarketer/Insider Intelligence)
Paul Briggs (eMarketer/Insider Intelligence)
Nick Lammie (EA SPORTS)
Nick Lammie (EA SPORTS)
Matt Rivard (Google Canada)
Matt Rivard (Google Canada)
Valerie Walker (Business + Higher Ed Roundtable)
Valerie Walker (Business + Higher Ed Roundtable)
Danielle Trevino (Crayola)
Danielle Trevino (Crayola)
Steve Mossop (Leger)
Steve Mossop (Leger)
Ellen Graf-Martin (Hall of Fame Recipient)
Ellen Graf-Martin (Hall of Fame Recipient)
Raven Opatovsky (Tim Hortons)
Raven Opatovsky (Tim Hortons)
Adam Gellert (HiredHippo)
Adam Gellert (HiredHippo)
Natasha Jung (Cold Tea Collective)
Natasha Jung (Cold Tea Collective)
Bruce Qi (LaunchPad Technologies)
Bruce Qi (LaunchPad Technologies)

All Things Marketing News

News
Looking Ahead: 2025 Predictions and End-of-Year Outlook in Digital Advertising in Canada
Looking Ahead: 2025 Predictions and End-of-Year Outlook in Digital Advertising in Canada
VPs and the AI Adoption Curve: A Leadership Gap Emerge
VPs and the AI Adoption Curve: A Leadership Gap Emerge
Trends in Canadian Consumer Behaviour Since COVID-19
Trends in Canadian Consumer Behaviour Since COVID-19
Best Digital Marketing Training Schools
Best Digital Marketing Training Schools
Top Digital Marketing Skills You Need to Learn by 2025
Top Digital Marketing Skills You Need to Learn by 2025
The 2025 Pinterest Predicts Trend Report: Now Live!
The 2025 Pinterest Predicts Trend Report: Now Live!
Her Presidential Era – Alexa Freudigmann to Take on Role of President at Inventa
Her Presidential Era – Alexa Freudigmann to Take on Role of President at Inventa
5 Ways Broadcast TV Viewing Data Can Help Streaming Services
5 Ways Broadcast TV Viewing Data Can Help Streaming Services
The Top 6 Marketing Courses in Canada
The Top 6 Marketing Courses in Canada
The Growth of FAST Channels in Canada
The Growth of FAST Channels in Canada
TV Advertising Category Trends
TV Advertising Category Trends
Op-Ed: Federal Investment's Transformative Impact on Indigenous Tourism Businesses
Op-Ed: Federal Investment's Transformative Impact on Indigenous Tourism Businesses
Building a Digital Empire: My Journey as a Gen Z Entrepreneur
Building a Digital Empire: My Journey as a Gen Z Entrepreneur
CX as Marketing’s Best Tool: Transforming Client Experience into a Growth Engine
CX as Marketing’s Best Tool: Transforming Client Experience into a Growth Engine
Top 20 Learnings After 20 Years in PR
Top 20 Learnings After 20 Years in PR
Boundless Opportunities for Creativity in Financial Services Marketing
Boundless Opportunities for Creativity in Financial Services Marketing
Humanizing AI: Striking the Right Balance for Customer Engagement
Humanizing AI: Striking the Right Balance for Customer Engagement
6 Winning SEO Strategies to Enhance Your B2B Marketing Presence
6 Winning SEO Strategies to Enhance Your B2B Marketing Presence
Canada’s #1 Live News & Lifestyle Morning Show Gets a Major Fall Refresh
Canada’s #1 Live News & Lifestyle Morning Show Gets a Major Fall Refresh
Human Creativity Will Thrive On [Not be Threatened by] Generative AI
Human Creativity Will Thrive On [Not be Threatened by] Generative AI
How Gen Z is Redefining Brand Loyalty in the Digital World
How Gen Z is Redefining Brand Loyalty in the Digital World
All the Marketing, Advertising, Communication and PR Clubs and Associations in Canada You Need to Know
All the Marketing, Advertising, Communication and PR Clubs and Associations in Canada You Need to Know
Every Marketing Club and Association on Universities and College campus’ in Canada
Every Marketing Club and Association on Universities and College campus’ in Canada
Let's Get Automated: Setting up Drip Campaigns and Autoresponders
Let's Get Automated: Setting up Drip Campaigns and Autoresponders
FCB Canada to Help SickKids Foundation Embark on Next Chapter as New Creative AOR
FCB Canada to Help SickKids Foundation Embark on Next Chapter as New Creative AOR
ACA Gold Medal Awarded to Tracey Cooke - Nestlé Canada | CMO, SVP, Marketing and Commercialization
ACA Gold Medal Awarded to Tracey Cooke - Nestlé Canada | CMO, SVP, Marketing and Commercialization
evian® debuts a two-year partnership with MICHELIN Guide to elevate the dining experience in Canada
evian® debuts a two-year partnership with MICHELIN Guide to elevate the dining experience in Canada
Citizen Relations Appoints Josie Haynes as Managing Director of Toronto
Citizen Relations Appoints Josie Haynes as Managing Director of Toronto
ACA Welcomes New President & CEO to Lead the Next Chapter
ACA Welcomes New President & CEO to Lead the Next Chapter
We Spoke with Canadian SMBs About Their Experience with Advertising: Here’s What They Said
We Spoke with Canadian SMBs About Their Experience with Advertising: Here’s What They Said

Technology Updates

News
Meta's Poison Pill Will Block Your Ability to Run Ads
Meta's Poison Pill Will Block Your Ability to Run Ads
My CEO Made Me Use Fake Burner Accounts
My CEO Made Me Use Fake Burner Accounts
Pay-to-Post: X Basically Kills Off Organic Content
Pay-to-Post: X Basically Kills Off Organic Content
New TikTok Dimensions: 48 feet high and 14 feet wide
New TikTok Dimensions: 48 feet high and 14 feet wide
New Toys From Meta & Pinterest
New Toys From Meta & Pinterest
A Totally Human-Achievable Number
A Totally Human-Achievable Number
The Internet is About to Change
The Internet is About to Change
An Abbreviated Issue
An Abbreviated Issue
Why We're Not Afraid of AI at Work
Why We're Not Afraid of AI at Work
The Future of Digital Advertising
The Future of Digital Advertising
From Playtime to Paytime: Kidfluencers Are Now Legally Cashing In
From Playtime to Paytime: Kidfluencers Are Now Legally Cashing In
Mobile Klinik’s “Get Smart” encourages Canadians to think twice about their devices
Mobile Klinik’s “Get Smart” encourages Canadians to think twice about their devices
Mutant Mayhem: Paramount Pictures and Snapchat launch AR lens for TMNT
Mutant Mayhem: Paramount Pictures and Snapchat launch AR lens for TMNT
Marketers’ Excitement: Anticipating Marketing’s 2023 Trajectory
Marketers’ Excitement: Anticipating Marketing’s 2023 Trajectory
You Know You're Winning When Your Customers Cry
You Know You're Winning When Your Customers Cry
Advertising in the Age of Connected TV
Advertising in the Age of Connected TV
Streamlabs’ New Podcast Editor: An Interview with Ashray Urs
Streamlabs’ New Podcast Editor: An Interview with Ashray Urs
TikTok Shop is Open(ing) for Business
TikTok Shop is Open(ing) for Business
Marketing Must Invest in People with an Always-on Approach to Upskilling
Marketing Must Invest in People with an Always-on Approach to Upskilling
The Future of AI: Automated LinkedIn Inspiration Porn <sigh>
The Future of AI: Automated LinkedIn Inspiration Porn <sigh>
Am I the Drama?
Am I the Drama?
Pinterest Manifestival Takes Cannes Lions By Storm
Pinterest Manifestival Takes Cannes Lions By Storm
Jackson-Triggs: Celebrating 30 Years of Inspiring Moments with a Fresh Look
Jackson-Triggs: Celebrating 30 Years of Inspiring Moments with a Fresh Look
Cheap Ads and other Big Opportunities
Cheap Ads and other Big Opportunities
Bridge Over Troubled Twitter
Bridge Over Troubled Twitter
The Future of Digital Marketing Skills Training: 2023 Insights from Tech Leaders
The Future of Digital Marketing Skills Training: 2023 Insights from Tech Leaders
Q&amp;A with Karen Zuccala: Connected TV's watch time surges, plus how to reach this audience
Q&A with Karen Zuccala: Connected TV's watch time surges, plus how to reach this audience
Remember Facebook?
Remember Facebook?
Vanishing Views
Vanishing Views
How to Get AI Working for You Right Now
How to Get AI Working for You Right Now

Social Media Stories

News
This Article is 7.38% More Awesome Than Yesterday's
This Article is 7.38% More Awesome Than Yesterday's
Meta's Poison Pill Will Block Your Ability to Run Ads
Meta's Poison Pill Will Block Your Ability to Run Ads
Amazon Turns to Social Apps to Battle Popular Competitors
Amazon Turns to Social Apps to Battle Popular Competitors
My CEO Made Me Use Fake Burner Accounts
My CEO Made Me Use Fake Burner Accounts
Spotting the Next Major Social Media Trend
Spotting the Next Major Social Media Trend
Pay-to-Post: X Basically Kills Off Organic Content
Pay-to-Post: X Basically Kills Off Organic Content
TikTok is About to Make Bus Stop Ads Cool Again
TikTok is About to Make Bus Stop Ads Cool Again
New TikTok Dimensions: 48 feet high and 14 feet wide
New TikTok Dimensions: 48 feet high and 14 feet wide
That’s So Meta
That’s So Meta
Why You Won't Advertise on Social Next Year
Why You Won't Advertise on Social Next Year
A Totally Human-Achievable Number
A Totally Human-Achievable Number
The Court Case Heard Around the (Marketing) World
The Court Case Heard Around the (Marketing) World
An Abbreviated Issue
An Abbreviated Issue
Early Holiday Planning Strategies: A Q&amp;A with Pinterest’s Canada Country Manager
Early Holiday Planning Strategies: A Q&A with Pinterest’s Canada Country Manager
From Playtime to Paytime: Kidfluencers Are Now Legally Cashing In
From Playtime to Paytime: Kidfluencers Are Now Legally Cashing In
Mobile Klinik’s “Get Smart” encourages Canadians to think twice about their devices
Mobile Klinik’s “Get Smart” encourages Canadians to think twice about their devices
Ad Strategies Amidst Bill C-18: Insights from Roku Canada's Country Manager, Christina Summers
Ad Strategies Amidst Bill C-18: Insights from Roku Canada's Country Manager, Christina Summers
Instagram’s Denies It’ll Prioritize Accounts that Pay for a Checkmark
Instagram’s Denies It’ll Prioritize Accounts that Pay for a Checkmark
Now that Big Social is Mainstream, What's Next?
Now that Big Social is Mainstream, What's Next?
Born Digital, Raised Brand-Savvy
Born Digital, Raised Brand-Savvy
PrideAM reminds the world “your beer is queer”
PrideAM reminds the world “your beer is queer”
Mutant Mayhem: Paramount Pictures and Snapchat launch AR lens for TMNT
Mutant Mayhem: Paramount Pictures and Snapchat launch AR lens for TMNT
You're Probably in the Top 50%
You're Probably in the Top 50%
You Know You're Winning When Your Customers Cry
You Know You're Winning When Your Customers Cry
Elon Musk shares new ‘X’ logo
Elon Musk shares new ‘X’ logo
5 Takeaways from YouTube's Trends &amp; Culture Report
5 Takeaways from YouTube's Trends & Culture Report
Things are Getting Weird(er)
Things are Getting Weird(er)
Do Your Social Media Posts Feed the Trolls?
Do Your Social Media Posts Feed the Trolls?
4 Burning Qs About Threads
4 Burning Qs About Threads
Shein's Counterfeit Crisis: The Cost of Copying Amazon
Shein's Counterfeit Crisis: The Cost of Copying Amazon

Public Relations Announcements

News
Meta's Poison Pill Will Block Your Ability to Run Ads
Meta's Poison Pill Will Block Your Ability to Run Ads
How do you support local media?
How do you support local media?
Pay-to-Post: X Basically Kills Off Organic Content
Pay-to-Post: X Basically Kills Off Organic Content
The Ultimate Guide to Canadian Communications &amp; PR Universities, Colleges and Schools
The Ultimate Guide to Canadian Communications & PR Universities, Colleges and Schools
Moz launches first-to-market metric: Q&amp;A with its marketing scientist
Moz launches first-to-market metric: Q&A with its marketing scientist
Join the Club: Keep These Associations on Your Radar
Join the Club: Keep These Associations on Your Radar
Pinterest Manifestival Takes Cannes Lions By Storm
Pinterest Manifestival Takes Cannes Lions By Storm
Who Runs the MarComm Education World? Women!
Who Runs the MarComm Education World? Women!
Marketing News Canada Reveals 2023’s Top PR, Marketing and Communications Professors and Instructors
Marketing News Canada Reveals 2023’s Top PR, Marketing and Communications Professors and Instructors
Celebrating Talent: Just How Should Employers Acknowledge Good Work?
Celebrating Talent: Just How Should Employers Acknowledge Good Work?
Finding Authenticity Through Philanthropic Branding
Finding Authenticity Through Philanthropic Branding
We Must Promote PR and How Valuable It Is: 5 Reasons Why You Need PR in Your Marketing Plan
We Must Promote PR and How Valuable It Is: 5 Reasons Why You Need PR in Your Marketing Plan
Toronto Dogs Adopt Emotional Support Ticks at Tick Adoption Centre
Toronto Dogs Adopt Emotional Support Ticks at Tick Adoption Centre
Snap Back to Reality?
Snap Back to Reality?
Elevate Media Group Makes New Strides for 2SLGBTQI+ Communities
Elevate Media Group Makes New Strides for 2SLGBTQI+ Communities
Everyone's Favourite $6 Trillion Industry
Everyone's Favourite $6 Trillion Industry
Blocking the Blocklists
Blocking the Blocklists
THE TOP 35: Marketing, PR and Business Post-Secondary Practicums, Co-ops, Internships
THE TOP 35: Marketing, PR and Business Post-Secondary Practicums, Co-ops, Internships
Golin Promotes New Vice President to Oversee Consumer Business
Golin Promotes New Vice President to Oversee Consumer Business
Calgary Marketing Agency Named Best International Tourism Marketing &amp; Communications Agency
Calgary Marketing Agency Named Best International Tourism Marketing & Communications Agency
‘What I wish I knew’ - Insights from Canada’s leading businesswomen
‘What I wish I knew’ - Insights from Canada’s leading businesswomen
Q&amp;A with Kristie Painting, Pinterest's Country Manager
Q&A with Kristie Painting, Pinterest's Country Manager
Marketing Lessons and Flops from the Super Bowl
Marketing Lessons and Flops from the Super Bowl
This just in: People still use Facebook?
This just in: People still use Facebook?
Hootsuite Helps Customers Unleash Their Creativity
Hootsuite Helps Customers Unleash Their Creativity
Publicis Media Shares Results of its Program for Small Business Owners
Publicis Media Shares Results of its Program for Small Business Owners
The TikTok Super Bowl
The TikTok Super Bowl
Calgary's Arts and Culture Sector is Booming - So Why Aren't We Celebrating It More?
Calgary's Arts and Culture Sector is Booming - So Why Aren't We Celebrating It More?
TELUS Embarks on Series of RFPs: Q+A with Lisa Mack
TELUS Embarks on Series of RFPs: Q+A with Lisa Mack
"TwItTeR iS EnFoRcInG LoNg StAnDiNg API RuLeS"
"TwItTeR iS EnFoRcInG LoNg StAnDiNg API RuLeS"